the florapothecarie journal




green living

  • How to Re-Use florapothecarie Bottles & Jars

    Happy Earth Day! Here at florapothecarie HQ, we recycle or compost more than we throw in the garbage, including the glass bottles from our products. Here are some of the ways we re-purpose them, and you can too!


  • Celebrating Ostara / Spring Equinox

    As a green witch, I celebrate and honor all seasonal changes, but I'm particularly fond of the two equinoxes (spring and fall). Here are some of the ways I like to celebrate Ostara / Spring Equinox.

  • Fighting Colds Naturally with Mint & Rosemary + a DIY Vapor Rub Tutorial

    Well friends, there's no way around it. Cold season is here. But I'm going to help you power through it with our pals Peppermint and Rosemary. Both of these herbs and their essential oils are good to have around when coughing and congestion set in. Plus, I'll show you how to make your own three-ingredient vapor rub!

  • Why Make Everything By Hand? Because I Care

    Hey there, it's me, Sami Jo, founder of florapothecarie. Did you know I make all products by hand? Yep. Nothing is produced in a factory ~ every product you purchase from florapothecarie is made with love by little ol' me.

  • Six Recommended Reads for Natural Beauties

    In honor of the literary holidays this week (#ReadABookDay is 9/6 and #LiteracyDay is 9/8), here are my top six go-to resources for natural beauty.

  • My Natural Skincare Routine

    As a maker of natural + vegan beauty products, I’m frequently asked about my skincare routine. After years of research, ditching toxic products, and experimenting with ingredients and recipes, I’ve finally reached a place where everything I use in my skincare routine is 100% natural and—even better—handmade by me! I love this feeling, and I love knowing exactly what’s going on (and into) my skin. Click through to read my daily/weekly self care routine.

  • Spring Clean Your Beauty Routine: A Product Swap-Out Guide

    Happy Spring! Like the autumnal equinox, the spring equinox is about restoring balance to our lives, which is why you'll probably get an itching to clean this week — get rid of excess things, negative energy (I've got a simple ritual for that here), not-so-great people (have you read my Being Boss blog post about ditching toxic people?), etc. So I have a fun exercise for you to do this week: you're going to spring clean your beauty routine!

  • Creams, Facial Oils, Moisturizers, and Serums: What Are They? And What Do I Really Need?

    The beauty industry is intentionally confusing. Big cosmetic companies toss around words like "serum," "facial oil," "cream," and "moisturizer" as if they're four completely different products with completely different functions, and so of course as confused consumers, we feel like we need them all! (We don't.) Let's define what each of these face-fixers are, and figure out what we really need.


DIYs, inspiration, and tips for living a naturally beautiful and magical life.